Comfort Zone® Brand Named Title Sponsor

Pet Sitters International, creator of Take Your Dog To Work Day®, has announced Comfort Zone® with D.A.P® for Dogs as the official title sponsor of its tenth annual Take Your Dog To Work Day event, to be held Friday, June 20, 2008. “Take Your Dog To Work Day has two fundamental goals—celebrating the great companions dogs make and encouraging individuals to adopt pets from local shelters and rescues,” said PSI President Patti Moran. “We see the Comfort Zone® brand, with its focus on creating a harmonious environment for pets and their people, as the perfect complement to the tenth-year celebration of our international day for dogs.” Comfort Zone® with D.A.P® for Dogs and PSI will work together to provide a unique and integrated experience for dog lovers interested in taking their canines to work. The “Top Dog” sponsor will offer a free sample of convenient Comfort Zone® with D.A.P® Wipes to everyone who registers his or her participation at www.takeyourdog.com. This TYDTWDay-themed Web site offers a guide for bringing your dog to work, as well as tips for participating, celebrating and winning your boss over for the day. Participants may submit photos of their dog at work in the Web site’s Professional Pooch Gallery. “Comfort Zone® values the great companions dogs make and supports this day of celebration to raise awareness of pet adoption by bringing your dog to work,” said Kathleen George, senior brand manager, Central Life Sciences Companion Animal Health Brands. “There is nothing better than bringing your best friend to work on this special day. However, we understand that you might not be able to have your dog with you every day, which is why we created products like Comfort Zone® with D.A.P® to reduce stress and unwanted behaviors by your dog when you can’t be together. There is also a version of the product for cats, Comfort Zone® with Feliway®, to reduce stress and unwanted behaviors by your cat.” Pet Sitters International will host a random drawing for three Comfort Zone® with D.A.P® prize packs for individuals registering their participation at www.takeyourdog.com. In addition, several prizes are available for winners of the Professional Pooch Gallery photo contest. Participants who upload their TYDTWDay photos between May 1 and July 31 are eligible. Since its inception in 1999, PSI’s TYDTWDay has encouraged suitable businesses of all sizes to allow dogs in the workplace for one special day. According to a survey conducted by the American Pet Products Manufacturers Association (APPMA), nearly one in five companies allows pets in the workplace. PSI encourages businesses interested in learning more about TYDTWDay to visit www.takeyourdog.com for more information.